How to Use Clubhouse as a Business Owner (and monetize!)

March 29, 2021

You might keep hearing about the latest trending app, Clubhouse. The voice-only platform has many entrepreneurs joining and chatting daily. This is a great opportunity to speak without the pressure of a face-to-face discussion while promoting your business. I have even booked some of my Pinterest clients from networking on the app.

Let’s go over exactly was the Clubhouse App is and how you can monetize it too!

What is Clubhouse?

Clubhouse is an exclusive invite-required social media app that is voice only. Once you join, you can describe your interests within your profile and follow fellow creatives. Don’t forget to add your Instagram to your profile so listeners can reach out to your business directly. You might add some personal hobbies or interests as well since Clubhouse offers a wide variety of conversations daily.

Based on your searchable profile, Clubhouse will start suggesting online rooms for you to join. Start by listening in to some rooms in order to get to know how the app functions. Then, you might start speaking or even hosting your own virtual rooms eventually!

Why You Need to Join

Why do you need to join as a business owner? Clubhouse is a wonderful, new opportunity to promote your business that you don’t want to miss out on. Take 15 or more minutes a day when you are new to the app and start speaking. Let fellow creatives get to know you as you share your unique insight and expertise. You will be surprised how fast your Clubhouse network grows!

As other business owners get to know you and you have started hosting some of your own rooms, you will grow your own audience. This audience will want to know more about you and your business, eventually reaching out on your other platforms. Clubhouse is a great way to reach new audiences and gain their awareness of your company.

By the way, I made a YouTube video all about Clubhouse if you would like a visual explanation on the topic here:

How to Monetize

Once you have established your Clubhouse platform, you can find creative ways to monetize. Remember, Clubhouse is all about real and honest conversation. Don’t make every chat feel like a promotion and make the listener’s time worthwhile. You might offer an exclusive Clubhouse-only freebie or offer an open Q & A as a sneak peek into your paid services. The room discussions are never recorded so this truly would be an exclusive opportunity.

Direct your listeners to your Instagram to know more and hire your full services. Once you have shared your expertise and have communicated on the platform regularly, they will be likely to want to work with you.

Interested in learning more business tips and advice? Be sure to read about the 3 Pinterest Secrets You Need to Know next!